Retiring as president of a $1.5 billion dollar company, John Rivers left a career of twenty years in Healthcare to follow a lifelong dream of running a restaurant. In 2009 John opened his first concept, 4 Rivers Smokehouse, which quickly became one of the fastest growing restaurants in the southeast. With thirteen locations in Florida and one in Atlanta, the success and popularity of his 4 Rivers Smokehouse and his second concept, the Southern-inspired COOP, have garnered national recognition. Nation's Restaurant News, the industry's lead trade publication, recognized 4 Rivers as one of their top five breakout brands. Restaurant Business named John as one of the Power 20 Leaders in the restaurant industry, Orlando Magazine included him among Orlando's "50 Most Powerful, 15 to Watch" and in 2013, John was named a finalist for the Ernst & Young Entrepreneur of the Year Award.
A graduate of Florida State University College of Business, where he serves on the Board of Governors, John chairs the 4R Foundation and serves on the boards of numerous school, church, and charity organizations. He is the co-founder of two annual charity festivals: "Cows 'n Cabs" in Winter Park, FL and "Pink & Swine" in Tallahassee, FL, and lives in Winter Park with his wife Monica and two children, Jared and Cameron.